Negotiator in You

Negotiating is a skill people need to use every day. In this audio and PDF workbook companion, learn the negotiation skills required to navigate difficult work, home, and personal terrain. By the end of this course, you'll learn how to 'get to yes.'

The Negotiator in You: Sales is an audiobook specifically geared to people who sell anything and everything. Salespeople negotiate constantly with prospective and existing clients, and internally with bosses and representatives of other divisions. Moreover, salespeople are vulnerable to external forces that either enhance or severely limit their efforts during negotiations. In this audiobook, salespeople will learn to overcome the following key challenges: short-term gratification (making the sale) vs. long-term (building the relationship); giving away more than necessary; taking lessons from one negotiation and transferring them; negotiating up, down, and sideways; mapping the players and getting alignment; ensuring that an agreement makes sense for you and your company; retaining your profit margin and still getting the deal done; and dealing with difficult customers-while still making the sale.

Like it or not, every one of us negotiates every single day of our lives-at work, with loved ones, and in other personal interactions. Whether you're buying a TV, deciding on a vacation spot, getting your children to do their homework, or asking for a raise, your negotiating skills are continually put to the test. This book shows you how to master the process of negotiation in a very short time. Did you ever think it possible to negotiate with your boss? Do you dread planning holidays with your in-laws? Do salary discussions make your stomach turn? Escape second guessing and selling yourself short by finding the Negotiator in You!