THE Mega-Brands That Built America is the newest series in History's "That Built" franchise, telling the origin stories of some of the most successful businesses in history.
When Motorola introduces the first handheld portable telephone to the world, the futuristic technology sets off a fierce battle among international telecommunications companies to produce the most popular cell phone.
A database software engineer is inspired to create a bigger, unprecedented family friendly video-store, Blockbuster. But, as the dot com boom explodes an opening appears for two software executives in California to redefine the industry.
Two visionaries breathe new life into the hotel industry in America and the world, by setting the modern standard for hospitality. Despite setbacks, economic downturns, and international conflict, these rivals will stop at nothing to be number one.
In the 1950s, rival electronics companies aim to make music portable for the first time ever. What follows is a decades-long rivalry that prompts the creation of iconic products like the Pocket Radio, Cassette Tape, Walkman and the CD.
A down-on-his-luck car salesman has the visionary idea to start the first rental car company in America, and when he joins forces with cab company owner John Hertz, they spread their revolutionary business across the country.
Two sneaker companies become industry titans through a decades long battle for global dominance, as they unleash iconic footwear that will bring sneakers mainstream and make them part of the fabric of American culture.