The Bullish Farmer

Once a successful Wall Street banker, John Ubaldo - aka "John Boy" - quit his career after the loss of a personal friend in the 9/11 attacks and purchased 185 acres of land in order to pursue a bigger dream. A dream that involves living an uncomplicated, traditional, agrarian life where he raises livestock and crops. But his dreams are complicated when he comes up against Big Ag, who support farming techniques that use all-in-one resources for large-scale producers, operators, and growers.

In the face of this ever-growing monolith, John soon realizes that his preferred method of farming is not in sync with today's prevailing agricultural practices. Usually a private farmer, John takes to his blog to become an outspoken activist who lobbies for GMO labeling, animal rights, the preservation of crop diversity, and the reduction of chemical fertilizers to help preserve small farms. John and his fellow small-scale farmers take their fight directly to the corporations that threaten to wipe out small, sustainable farms like theirs.

The film encapsulates one man's journey from the stock market to the farmer's market, and his tenacious desire to make local food the future -- one bite at a time.