Crown

The barbershop is where the magic happens. Boys go in as lumps of clay and, with princely robes draped around their shoulders, a dab of cool shaving cream on their foreheads, and a slow, steady cut, they become royalty. That crisp yet subtle line makes boys sharper, more visible, more aware of every great thing that could happen to them when they look good: lesser grades turn into A's; girls take notice; even a mother's hug gets a little tighter. Everyone notices. A fresh cut makes boys fly. This is a rhythmic celebration of the self-esteem, confidence, and swagger boys feel when they leave the barber's chair – a tradition that places on their heads a figurative crown, beaming with jewels, that confirms their brilliance and worth and helps them not only love and accept themselves but also take a giant step toward caring how they present themselves to the world. The fresh cuts. That's where it all begins.