Everyone wants to win. Everyone wants to be successful. ‘Win, Win, Win!’ brings a new dimension to the well-known Win-Win approach. It will help you achieve success more often, both short- and long-term, in internal and external company negotiations. Written by an expert with over 30-years of experiencing Win-Win firsthand, this book is a must-have guide to gaining favorable, results in any business situation. It first explores the power of the traditional Win-Win concept, with its predictions for any negotiation. Then the book introduces a new dimension-the Mutual Win. This improved, expanded model uses the Win-Win-Win Pyramid-explained in Waterhouse's lucid and humorous voice-to ensure even, better results and a positive, outcome every time. With the book's real-life case studies, hands-on advice, and top tips on how to get the most doubting Adversary to the table, you will be, inspired to apply Waterhouse's practical and enlightening, methods to your business from tomorrow.
