Consumer Behavior

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Influence

Robert B. Cialdini

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The Millionaire Next Door

Thomas J. Stanley

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Blue Ocean Strategy

W. Chan Kim

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The Paradox of Choice

Barry Schwartz

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Influence, New and Expanded

Robert B. Cialdini

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Predictably Irrational, Revised and Expanded Edition

Dan Ariely

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The Psychology of Selling

Brian Tracy

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Narrative Economics

Robert J. Shiller

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Postcapitalism

Paul Mason

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Consumer Minds at Work: How Behavioral Economics Shapes Business Success

Jaxon L. Cruz

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Generation AI

Matt Britton

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Go Big or Go Home

Diana Kander

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Guerrilla Marketing, 4th Edition

Jay Conrad Levinson

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Marketing For Dummies

Jeanette McMurtry, MBA

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Priceless

William Poundstone

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Smashvertising

Drew Eric Whitman

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The Edward Bernays Reader

Edward Bernays

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The Hidden Persuaders

Vance Packard

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The Indispensable Milton Friedman

Lanny Ebenstein

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This Is Service Design Thinking

Various Authors

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#Share

Natalie T. Wood

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Affluenza

John De Graaf

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AI Marketing

Eliane Karsaklian

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Arriving Today

Christopher Mims

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Consumer Behaviour

Vishwajeet Prasad

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Culturematic

Grant McCracken

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Customer Service Training for Frontline Personnel

Kimberly Peters

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Customer Service Training for Service Technicians

Kimberly Peters

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Digital Customer Service

Rick Delisi

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Empire of Things

Frank Trentmann

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Experimental Microeconomics From Daily Life, Volume 1

Temesgen Muleta-Erena

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Great Customer Service Over the Telephone

Kimberly Peters

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How to Interact with All Kinds of Customers

Kimberly Peters

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How to Master Persuasion, Mind Control and NLP

Ryan James

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How to Start Your Own Business!

Kimberly Peters

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Lectures on Behavioral Macroeconomics

Paul De Grauwe

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Like

Martin Reeves

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Macroeconomics Beyond GDP

Temesgen Muleta-Erena

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Managing Knock Your Socks Off Service

John Bush

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Mastering Customer Success

Jeff Mar

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Paycheck to Paycheck: How to Go From Broke to a Total Boss in Personal Finance Even if You're Terrif

Zac M. Cruz

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PreachersNSneakers

Anonymous

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Product-Led Growth

Bush Wes

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Questions that Sell

Paul Cherry

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Service Recovery Skills

Kimberly Peters

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Snoop

Sam Gosling

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Subscription Marketing

Anne Janzer

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The Business of Joy

Lisa W. Miller