EBOOK
About
An irresistible tale of reluctant dog ownership full of heart, humor, and wisdom
Rona Maynard wants to love her life again. Stuck in the what-next doldrums after quitting a big job, she needs a new bridge to the world. So, well into their married life, she lets her husband talk her into their first dog, a rescue mutt named Casey. Rona frets about shedding, lost travel opportunities, and arguments about walking duty. She doubts she can love a dog. But when Casey romps through her door, Rona falls hard. Over time he gives her what no human could - a new way of seeing and a pathway to the heart of a moment. Her downtown neighborhood reveals its true face as she explores it with Casey, making new friends and discovering hidden beauty spots. She learns to have adventures on her own stomping ground. Through Casey, Rona falls in love with the world and her place in it, an animal among other animals. Rona thinks a dog is the last thing she needs, but after years of dog-free marriage, she lets her husband talk her into their first one. When a ragged-eared mutt named Casey turns her orderly life upside down, Casey gives her what she really needed all along and Rona is smitten.
Rona Maynard is the author of the acclaimed memoir My Mother's Daughter. She capped a stellar career in magazines with a decade at the helm of Canada's premier women's title, Chatelaine. She lives in downtown Toronto with her husband and the rescue mutt known as Casey.
Sales and Market Bullets
• AUTHOR PLATFORM: Rona Maynard is well-known as the longtime editor of Chatelaine magazine and author of the highly acclaimed My Mother's Daughter (2008). She is well-connected in the literary world and will receive invitations from festivals and early endorsements from booksellers and librarians.
• DOG LIFE LESSONS: Rona's real subject is not so much the dog she thought she didn't want as much as what makes a good life - an urgent question in the shadow of COVID-19. She has wearied of the 24/7 work life and has become disillusioned with conventional yardsticks of success but is flailing to find what might be next, until Casey comes into the picture. Starter Dog reminds us all of the sweetness of the ordinary.
• A NORA EPHRON–ESQUE BOOK: Full of humor and poignancy and subtle wisdom, many will recognize Rona's transformation from preoccupied to present will strike a chord with readers. Shy since childhood, Rona opens up and makes a friend on every walk with Casey. Always in a hurry, she slows down. She becomes more loving toward her husband, Casey's favorite human. For the first time in her life, Rona doesn't mind coming second.
• MARKETING CAMPAIGN: ECW has a proven track record of successful marketing campaigns for animal-lover books. The Accidental Veterinarian was a national bestseller and has been translated into five languages.
• NORTH AMERICAN AND INTERNATIONAL APPEAL: Perfect for consumers of viral pet content. Billions of people engage with Pet TikTok daily, and these animal lovers will love Rona's journey from reluctant dog owner to joyous dog mom.
Audience
• Pet owners
• Readers of feel-good stories
• Consumers of viral pet content
Rona Maynard wants to love her life again. Stuck in the what-next doldrums after quitting a big job, she needs a new bridge to the world. So, well into their married life, she lets her husband talk her into their first dog, a rescue mutt named Casey. Rona frets about shedding, lost travel opportunities, and arguments about walking duty. She doubts she can love a dog. But when Casey romps through her door, Rona falls hard. Over time he gives her what no human could - a new way of seeing and a pathway to the heart of a moment. Her downtown neighborhood reveals its true face as she explores it with Casey, making new friends and discovering hidden beauty spots. She learns to have adventures on her own stomping ground. Through Casey, Rona falls in love with the world and her place in it, an animal among other animals. Rona thinks a dog is the last thing she needs, but after years of dog-free marriage, she lets her husband talk her into their first one. When a ragged-eared mutt named Casey turns her orderly life upside down, Casey gives her what she really needed all along and Rona is smitten.
Rona Maynard is the author of the acclaimed memoir My Mother's Daughter. She capped a stellar career in magazines with a decade at the helm of Canada's premier women's title, Chatelaine. She lives in downtown Toronto with her husband and the rescue mutt known as Casey.
Sales and Market Bullets
• AUTHOR PLATFORM: Rona Maynard is well-known as the longtime editor of Chatelaine magazine and author of the highly acclaimed My Mother's Daughter (2008). She is well-connected in the literary world and will receive invitations from festivals and early endorsements from booksellers and librarians.
• DOG LIFE LESSONS: Rona's real subject is not so much the dog she thought she didn't want as much as what makes a good life - an urgent question in the shadow of COVID-19. She has wearied of the 24/7 work life and has become disillusioned with conventional yardsticks of success but is flailing to find what might be next, until Casey comes into the picture. Starter Dog reminds us all of the sweetness of the ordinary.
• A NORA EPHRON–ESQUE BOOK: Full of humor and poignancy and subtle wisdom, many will recognize Rona's transformation from preoccupied to present will strike a chord with readers. Shy since childhood, Rona opens up and makes a friend on every walk with Casey. Always in a hurry, she slows down. She becomes more loving toward her husband, Casey's favorite human. For the first time in her life, Rona doesn't mind coming second.
• MARKETING CAMPAIGN: ECW has a proven track record of successful marketing campaigns for animal-lover books. The Accidental Veterinarian was a national bestseller and has been translated into five languages.
• NORTH AMERICAN AND INTERNATIONAL APPEAL: Perfect for consumers of viral pet content. Billions of people engage with Pet TikTok daily, and these animal lovers will love Rona's journey from reluctant dog owner to joyous dog mom.
Audience
• Pet owners
• Readers of feel-good stories
• Consumers of viral pet content