Fish! Tales

Fish! told the story of a fictional company, which transformed itself by applying lessons learned from Seattle's famous Pike Place Fish market. Now, with Fish! Tales, readers can learn how real-life businesses and individuals energized their workplaces--and their lives--by implementing the lessons from Fish! Best of all, the bookstands on its own for newcomers to the Fish! Philosophy. Fish! Tales focuses on diverse companies, such as a bustling Sprint regional customer service center, a quiet neuro-surgical unit at a major hospital, and a brilliant car dealership. It features dozens of short takes quick and easy ways to apply the Fish! Philosophy right now. And it includes a detailed program with specific steps and action plans.