EBOOK

About
As seen on Oprah's Super Soul Sunday
A New York Times and Wall Street Journal Bestseller
In this book, Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today's best-known companies, they illustrate how these two forces can-and do-work most powerfully to create value for all stakeholders: including customers, employees, suppliers, investors, society, and the environment.
These "Conscious Capitalism" companies include Whole Foods Market, Southwest Airlines, Costco, Google, Patagonia, The Container Store, UPS, and dozens of others. We know them; we buy their products or use their services. Now it's time to better understand how these organizations use four specific tenets-higher purpose, stakeholder integration, conscious leadership, and conscious culture and management-to build strong businesses and help advance capitalism further toward realizing its highest potential.
As leaders of the Conscious Capitalism movement, Mackey and Sisodia argue that aspiring leaders and business builders need to continue on this path of transformation-for the good of both business and society as a whole.
At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business grounded in a more evolved ethical consciousness, this book provides a new lens for individuals and companies looking to build a more cooperative, humane, and positive future.
A New York Times and Wall Street Journal Bestseller
In this book, Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today's best-known companies, they illustrate how these two forces can-and do-work most powerfully to create value for all stakeholders: including customers, employees, suppliers, investors, society, and the environment.
These "Conscious Capitalism" companies include Whole Foods Market, Southwest Airlines, Costco, Google, Patagonia, The Container Store, UPS, and dozens of others. We know them; we buy their products or use their services. Now it's time to better understand how these organizations use four specific tenets-higher purpose, stakeholder integration, conscious leadership, and conscious culture and management-to build strong businesses and help advance capitalism further toward realizing its highest potential.
As leaders of the Conscious Capitalism movement, Mackey and Sisodia argue that aspiring leaders and business builders need to continue on this path of transformation-for the good of both business and society as a whole.
At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business grounded in a more evolved ethical consciousness, this book provides a new lens for individuals and companies looking to build a more cooperative, humane, and positive future.
Related Subjects
Reviews
"... a good read with useful insights for those who are, or aspire to be, entrepreneurial."
Pamela Hartigan, Financial Times
"Conscious Capitalism is full of thoughtful insights and original observations that could help organisations from start-ups to multinationals become better at creating financial and social wealth for all their stakeholders
I recommend it to entrepreneurs and investors everywhere I strongly suspect it will be one of the outstanding business books of the year."
Luke Johnson, Financial Times
"...
at a time when the public reputation of big business has hit a dangerous low, surely the efforts of Messrs. Gates, Porter and Mackey-and even Ms. Nooyi-to make capitalism better can't be all bad. As the authors put it: 'Free market capitalism is one of the most powerful ideas we humans have ever had. But we can aspire to even more. Let's not be afraid to climb higher.'"
Alan Murray, The Wall Street Journal