EBOOK

When Does the Mind-Bending Start?

The Life and Times of World of Twist

Gordon King
(0)
Pages
288
Year
2022
Language
English

About

A Times Book of the Year

'Most underrated group? World of Twist.' - LIAM GALLAGHER

'They're a top band. No one could do what World of Twist do, except World of Twist.' - NOEL GALLAGHER

'They were such a special band, such a moment in time, and Gordon has written such a special book.' - JON RONSON



World of Twist: the greatest lost band of all time.

While fame, glory and untold riches seemed like an inevitability for World of Twist at the turn of the '90s, the universe was simply not ready for a group of retro futurists, psychedelic adventurers and cosmic tunesmiths.

Too late for Madchester, too early for Britpop and too much fun to pigeonhole, the band went on to face a demoralising string of near-misses and 'what could have been's, ultimately falling apart in a medley of incompatible drugs, musical contretemps, sartorial differences and all-round shoulder-shrugging apathy.

But they burned bright and left an indelible mark on everyone who looked deep into their light...

Now, in When Does the Mind-Bending Start?, co-founder, guitarist and principal songwriter Gordon King tells the incredible inside story of his time with World of Twist, revealing the jealousy, anguish and personal demons experienced by the clashing personalities of King and the band's late singer, Tony Ogden.

This is a memoir of tragedy and triumph, comedy and drama, demise and recovery. Gordon King is a guitarist, songwriter and co-founder of former British indie band World of Twist. The incredible inside story of World of Twist, the greatest lost band of all time, as told by co-founder Gordon King. The first definitive book on World of Twist, published in 2022 to coincide with the thirtieth anniversary of the band's split. World of Twist's reputation has continued to grow over the years and they are now widely regarded as one of the greatest lost bands of all time in the UK. This means there is an audience interested in knowing more about their story. We will look to publish with support from celebrity fans such as Noel and Liam Gallagher, DJ Marc Riley and Turner Prize-winner Jeremy Deller, who has tacitly agreed to write the foreword. Music magazines Mojo and Classic Pop have already committed their support to the title. Gordon will discuss his mental health challenges and how they have impacted him personally and professionally, giving the book a secondary angle beyond straight music memoir. 'They were such a special band, such a moment in time, and Gordon has written such a special book.' 'Amazingly good: moving, funny and about everything - music, friendship, success, failure, loss, place and 1,000 other things. You won't regret buying it and reading it.' 'The engaging narrative is rich in comedy, mundanity, fantasy, hubris and poignancy. 4/5' 'One of the most vivid, celebratory and honest books ever published about love for music. 4/5'

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