EBOOK

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Where does the production of celebrity end and its consumption begin?
Platforms such as Facebook, Twitter, YouTube and reality TV allow us a previously unimagined engagement with the manufactured 'persona' of celebrity. Understanding Celebrity has become the go-to text for understanding the connection between the production and consumption of this 'persona'. The long-awaited second edition assesses the changing nature of this pivotal relationship in celebrity studies.
The book:
• Explains how social media is key in establishing an online presence for celebrities
• Critically analyses the changing nature of fan culture within the online environment
• Delves into a richer and more detailed account of the history of celebrity
• Examines in greater depth the increased role of reality TV
• Incorporates recent contributions from feminist scholars to the field
Enriched with new examples drawn from popular culture, this is a contemporary and incisive look at celebrity studies.
Understanding Celebrity is not only an essential text, but a stimulating read for students studying celebrity and popular culture across media studies, cultural studies and sociology.
Platforms such as Facebook, Twitter, YouTube and reality TV allow us a previously unimagined engagement with the manufactured 'persona' of celebrity. Understanding Celebrity has become the go-to text for understanding the connection between the production and consumption of this 'persona'. The long-awaited second edition assesses the changing nature of this pivotal relationship in celebrity studies.
The book:
• Explains how social media is key in establishing an online presence for celebrities
• Critically analyses the changing nature of fan culture within the online environment
• Delves into a richer and more detailed account of the history of celebrity
• Examines in greater depth the increased role of reality TV
• Incorporates recent contributions from feminist scholars to the field
Enriched with new examples drawn from popular culture, this is a contemporary and incisive look at celebrity studies.
Understanding Celebrity is not only an essential text, but a stimulating read for students studying celebrity and popular culture across media studies, cultural studies and sociology.