EBOOK
About
The guru to the gurus at last shares his knowledge with the rest of us. Nobel laureate Daniel Kahneman's seminal studies in behavioral psychology, behavioral economics, and happiness studies have influenced numerous other authors, including Steven Pinker and Malcolm Gladwell. In Thinking, Fast and Slow, Kahneman at last offers his own, first book for the general public. It is a lucid and enlightening summary of his life's work. It will change the way you think about thinking.
Two systems drive the way we think and make choices, Kahneman explains: System One is fast, intuitive, and emotional; System Two is slower, more deliberative, and more logical. Examining how both systems function within the mind, Kahneman exposes the extraordinary capabilities as well as the biases of fast thinking and the pervasive influence of intuitive impressions on our thoughts and our choices. Engaging the reader in a lively conversation about how we think, he shows where we can trust our intuitions and how we can tap into the benefits of slow thinking, contrasting the two-system view of the mind with the standard model of the rational economic agent.
Kahneman's singularly influential work has transformed cognitive psychology and launched the new fields of behavioral economics and happiness studies. In this path-breaking book, Kahneman shows how the mind works, and offers practical and enlightening insights into how choices are made in both our business and personal lives-and how we can guard against the mental glitches that often get us into trouble. A New York Times Book Review Best Book
A Globe and Mail Best Book
"I will never think about thinking quite the same. [Thinking, Fast and Slow] is a monumental achievement."
-Roger Lowenstein, Bloomberg/Businessweek
"Profound ... As Copernicus removed the Earth from the centre of the universe and Darwin knocked humans off their biological perch, Mr. Kahneman has shown that we are not the paragons of reason we assume ourselves to be."
-The Economist
"[Kahneman's] disarmingly simple experiments have profoundly changed the way that we think about thinking ... We like to see ourselves as a Promethean species, uniquely endowed with the gift of reason. But Mr. Kahneman's simple experiments reveal a very different mind, stuffed full of habits that, in most situations, lead us astray."
-Jonah Lehrer, The Wall Street Journal
"[A] tour de force of psychological insight, research explication and compelling narrative that brings together in one volume the high points of Mr. Kahneman's notable contributions, over five decades, to the study of human judgment, decision-making and choice ... Thanks to the elegance and force of his ideas, and the robustness of the evidence he offers for them, he has helped us to a new understanding of our divided minds-and our whole selves."
-Christoper F. Chabris, The Wall Street Journal
"The ramifications of Kahenman's work are wide, extending into education, business, marketing, politics ... and even happiness research. Call his field "psychonomics," the hidden reasoning behind our choices. Thinking, Fast and Slow is essential reading for anyone with a mind."
-Kyle Smith, The New York Post
"A major intellectual event ... The work of Kahneman and Tversky was a crucial pivot point in the way we see ourselves."
-David Brooks, The New York Times; Author of The Social Animal
"Kahneman provides a detailed, yet accessible, description of the psychological mechanisms involved in making decisions."
-Jacek Debiec, Nature
"With Kahneman's expert help, readers may understand this mix of psychology and economics better than most accountants, therapists, or elected representatives. VERDICT: A stellar accomplishment, a book for everyone who likes to think and wants to do it better."
-Library Journal
"Kahneman's extraordinary contribution to human
Two systems drive the way we think and make choices, Kahneman explains: System One is fast, intuitive, and emotional; System Two is slower, more deliberative, and more logical. Examining how both systems function within the mind, Kahneman exposes the extraordinary capabilities as well as the biases of fast thinking and the pervasive influence of intuitive impressions on our thoughts and our choices. Engaging the reader in a lively conversation about how we think, he shows where we can trust our intuitions and how we can tap into the benefits of slow thinking, contrasting the two-system view of the mind with the standard model of the rational economic agent.
Kahneman's singularly influential work has transformed cognitive psychology and launched the new fields of behavioral economics and happiness studies. In this path-breaking book, Kahneman shows how the mind works, and offers practical and enlightening insights into how choices are made in both our business and personal lives-and how we can guard against the mental glitches that often get us into trouble. A New York Times Book Review Best Book
A Globe and Mail Best Book
"I will never think about thinking quite the same. [Thinking, Fast and Slow] is a monumental achievement."
-Roger Lowenstein, Bloomberg/Businessweek
"Profound ... As Copernicus removed the Earth from the centre of the universe and Darwin knocked humans off their biological perch, Mr. Kahneman has shown that we are not the paragons of reason we assume ourselves to be."
-The Economist
"[Kahneman's] disarmingly simple experiments have profoundly changed the way that we think about thinking ... We like to see ourselves as a Promethean species, uniquely endowed with the gift of reason. But Mr. Kahneman's simple experiments reveal a very different mind, stuffed full of habits that, in most situations, lead us astray."
-Jonah Lehrer, The Wall Street Journal
"[A] tour de force of psychological insight, research explication and compelling narrative that brings together in one volume the high points of Mr. Kahneman's notable contributions, over five decades, to the study of human judgment, decision-making and choice ... Thanks to the elegance and force of his ideas, and the robustness of the evidence he offers for them, he has helped us to a new understanding of our divided minds-and our whole selves."
-Christoper F. Chabris, The Wall Street Journal
"The ramifications of Kahenman's work are wide, extending into education, business, marketing, politics ... and even happiness research. Call his field "psychonomics," the hidden reasoning behind our choices. Thinking, Fast and Slow is essential reading for anyone with a mind."
-Kyle Smith, The New York Post
"A major intellectual event ... The work of Kahneman and Tversky was a crucial pivot point in the way we see ourselves."
-David Brooks, The New York Times; Author of The Social Animal
"Kahneman provides a detailed, yet accessible, description of the psychological mechanisms involved in making decisions."
-Jacek Debiec, Nature
"With Kahneman's expert help, readers may understand this mix of psychology and economics better than most accountants, therapists, or elected representatives. VERDICT: A stellar accomplishment, a book for everyone who likes to think and wants to do it better."
-Library Journal
"Kahneman's extraordinary contribution to human