The Great Cycle Challenge

The second in Sir Chris Hoy's fantastically fun, magical cycling adventure series.

Fergus is a boy with a big imagination and a very special bike. He is also the first member of the Hercules Hopefuls cycling team, set up by Grandpa Herc to fight off their arch rivals, Wallace's Wheels. Fergus's friend Daisy would love to join the team too, but she doesn't have a bike - her mum thinks everything fun is dangerous. Maybe Grandpa Herc and Fergus can do up a bike from scratch for Daisy, with parts from Grandpa's junk shop? Now it is just Daisy's mum they need to persuade... Meanwhile Fergus takes a magical trip to Nevermore, where he and Princess Lily discover a magical compass bell once owned by Fergus's dad. Can the bell provide a clue to the whereabouts of Fergus's long-lost Dad?

With fantastic illustrations from Clare Elsom. Sir Chris Hoy (Author)

Sir Chris Hoy MBE was born and raised in Edinburgh and in 2012 became Great Britain's most successful Olympic athlete to date, with six gold medals and one silver. Chris won his first Olympic gold medal in Athens in 2004 and went on to win three gold medals at the Beijing Olympics. In 2012 at his home Olympic Games in London, Chris won his fifth and sixth gold medals- in the Keirin and Team Sprint. Chris was voted BBC Sports Personality of the Year in 2008 and awarded a Knighthood in 2009. Follow Chris at www.chrishoy.com or on Twitter: @chrishoy

Clare Elsom (Illustrator)

Clare Elsom is a children's illustrator and author. She is the creator of young fiction series Horace & Harriet, and has illustrated dozens of other children's books, including the popular Flying Fergus series written by Olympic champion Sir Chris Hoy and Joanna Nadin, Furry Friends by Holly Webb and Superheroes Don't Get Scared by Kate Thompson.

Clare studied illustration at Falmouth University and has an MA in Children's Literature from Roehampton University. Clare lives in Devon with her husband and young sons, and regularly visits schools and appears at literary festivals.

A fantastically fun, magical cycling adventure series from Sir Chris Hoy The first series of children's books from multi-medal-winning cyclist, Sir Chris Hoy Huge cross platform PR and Marketing campaign utilising Sir Chris' celebrity name and brand Outdoor advertising campaign targeting high density areas focusing on cyclists and fans of Sir Chris Hoy (Scotland) Bespoke website created to house book content, games, activities, tips from

Sir Chris and of course retailer buy links We will be working with Sir Chris's brand team to cross-promote via existing partners, Evans, Hoy Bikes and his new range of children's cycling clothing, Hoy Vulpine and Highland Spring Plans to promote include tying into the Design Museum's Cycle Revolution Exhibition, Sport Relief, and a bookshop tour throughout the UK. Events at velodromes and a Scottish event focus Nationwide cycling scheme run in conjunction with schools and bookshops to encourage kids, parents and booksellers to get on their bikes Branded cycling gear for competition prizes and giveaways including helmets, bike stickers, reflectors and lights Cycling tips and tricks videos and downloadable activity sheets will be available online, and will available for media and retailer use