EBOOK
About
The Golf Course GM's Handbook is the definitive guide for modern golf course General Managers who want to lead with clarity, confidence, and long‑term impact. Whether you manage a private club, public course, resort property, or municipal facility, this handbook gives you the systems, tools, and leadership frameworks needed to run a smooth, profitable, and respected operation.
Across twelve practical chapters, Wallace breaks down the real work of a GM finance, staffing, member relations, maintenance oversight, marketing, sustainability, crisis management, technology, and long‑term strategic planning. Each section is built around clear explanations, proven processes, and repeatable workflows that help you reduce chaos, prevent problems before they start, and elevate the performance of your entire team.
This handbook goes beyond theory. It reflects the day‑to‑day realities of the job: balancing budgets, managing expectations, communicating with members, supporting your superintendent, navigating board dynamics, and building a culture of fairness, professionalism, and accountability. You'll find practical scripts, operational checklists, leadership insights, and real‑world examples that make the role easier, more predictable, and more rewarding.
Whether you're a new GM looking for a roadmap or an experienced leader refining your systems, The Golf Course GM's Handbook delivers a complete, professional toolkit for running a high‑performing golf operation.
Across twelve practical chapters, Wallace breaks down the real work of a GM finance, staffing, member relations, maintenance oversight, marketing, sustainability, crisis management, technology, and long‑term strategic planning. Each section is built around clear explanations, proven processes, and repeatable workflows that help you reduce chaos, prevent problems before they start, and elevate the performance of your entire team.
This handbook goes beyond theory. It reflects the day‑to‑day realities of the job: balancing budgets, managing expectations, communicating with members, supporting your superintendent, navigating board dynamics, and building a culture of fairness, professionalism, and accountability. You'll find practical scripts, operational checklists, leadership insights, and real‑world examples that make the role easier, more predictable, and more rewarding.
Whether you're a new GM looking for a roadmap or an experienced leader refining your systems, The Golf Course GM's Handbook delivers a complete, professional toolkit for running a high‑performing golf operation.