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About
Heartbreaking and powerful - Ashley is an inspiration', Fearne Cotton
'Ashley's psychological and emotional resilience is unparalleled, truly in the 0.1 percent', Ant Middleton
STRENGTH, RESILIENCE, POWER
Strong is the moving and heartbreaking memoir from celebrity campaigner, endurance athlete, and father of an angel, Ashley Cain. Charting his daughter's birth and the fight for her life when she was diagnosed with leukaemia at 7 weeks old, Ashley reflects on his life and his own struggles since Azaylia's passing in 2021.
Ashley embodies strength and resilience - recently setting up The Azaylia Foundation and taking part in extreme physical challenges to raise crucial funds and awareness for children fighting cancer - so though Strong is a moving tribute to his daughter, it will also encompass the practical and positive mindset that Ashley now embodies, tying his emotional and physical grief into his extreme challenges, in order to provide inspiration and comfort to others struggling with loss and other mental health challenges.
A portion of the proceeds from the sale of this book will be donated to The Azaylia Foundation. Ashley Cain is an ex-professional footballer and has also appeared on MTV's reality TV shows such as Ex on the Beach and The Challenge, and Channel 4s SAS: Who Dares Wins. He is currently appearing on BBC's Go Hard or Go Home and has a hit podcast Fierce Minds, Kind Hearts. The moving memoir from father and campaigner, Ashley Cain, on the passing of his daughter and his subsequent fight against childhood cancer. · Ashley has 1.8 million followers on Instagram and sees high engagement with his fans. Last year he completed an ultra marathon 100 mile challenge and had over 7 million views across content for the weekend on grid posts. · Ashley has become an inspirational figure since his daughter's health battle, and his mainstream profile is building as he gains more supporters for the extreme challenges he does. He is currently appearing on Celebrity SAS on Channel 4 and will be appearing on a landmark new BBC series, Warrior Island, in early 2023 so we will hopefully publish alongside. · Ashley's daughter, Azaylia was born in August 2020, and passed away in April 2021, so Ashley always has a range of fundraising events planned throughout the year that we'll be publishing alongside.
'Ashley's psychological and emotional resilience is unparalleled, truly in the 0.1 percent', Ant Middleton
STRENGTH, RESILIENCE, POWER
Strong is the moving and heartbreaking memoir from celebrity campaigner, endurance athlete, and father of an angel, Ashley Cain. Charting his daughter's birth and the fight for her life when she was diagnosed with leukaemia at 7 weeks old, Ashley reflects on his life and his own struggles since Azaylia's passing in 2021.
Ashley embodies strength and resilience - recently setting up The Azaylia Foundation and taking part in extreme physical challenges to raise crucial funds and awareness for children fighting cancer - so though Strong is a moving tribute to his daughter, it will also encompass the practical and positive mindset that Ashley now embodies, tying his emotional and physical grief into his extreme challenges, in order to provide inspiration and comfort to others struggling with loss and other mental health challenges.
A portion of the proceeds from the sale of this book will be donated to The Azaylia Foundation. Ashley Cain is an ex-professional footballer and has also appeared on MTV's reality TV shows such as Ex on the Beach and The Challenge, and Channel 4s SAS: Who Dares Wins. He is currently appearing on BBC's Go Hard or Go Home and has a hit podcast Fierce Minds, Kind Hearts. The moving memoir from father and campaigner, Ashley Cain, on the passing of his daughter and his subsequent fight against childhood cancer. · Ashley has 1.8 million followers on Instagram and sees high engagement with his fans. Last year he completed an ultra marathon 100 mile challenge and had over 7 million views across content for the weekend on grid posts. · Ashley has become an inspirational figure since his daughter's health battle, and his mainstream profile is building as he gains more supporters for the extreme challenges he does. He is currently appearing on Celebrity SAS on Channel 4 and will be appearing on a landmark new BBC series, Warrior Island, in early 2023 so we will hopefully publish alongside. · Ashley's daughter, Azaylia was born in August 2020, and passed away in April 2021, so Ashley always has a range of fundraising events planned throughout the year that we'll be publishing alongside.