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  4. Research Themes for Events

EBOOK

Research Themes for Events

Various Authors
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Pages
109
Year
2013
Language
English
Publisher
CABI

About

* The first book to cover events management from a research angle
* Includes a number of case studies to provide a well-rounded approach to the subject
* Addresses key concepts, theories and discussions around subjects such as consumer behaviour, authenticity and new technology

Related Subjects

  • Hospitality, Travel & Tourism
  • Industries
  • Business & Economics
  • Adult Nonfiction

Artists

Various AuthorsAuthor