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Intersection: Crossing the Line from Employee to Business Owner is a powerful, real-world guide for women ready to redefine their careers and step into ownership. Drawing from over 25 years of experience in the contractor and construction industry, Arica Netterville shares the unspoken lessons learned in rooms where women were rarely present-and where credibility had to be earned, not given.
Through candid storytelling and practical insight, this book explores the journey from being a high-performing employee to recognizing your true value in the marketplace. It uncovers the hidden rules of business, the importance of trust and reputation, and the quiet realization that your skills can build something of your own. From navigating male-dominated environments to understanding business development, leadership, and ownership, each chapter reveals how experience becomes opportunity.
More than a business book, Intersection is a mindset shift-a call to recognize your worth, challenge invisible ceilings, and choose the path of independence. For any woman standing at the crossroads of career and entrepreneurship, this book offers clarity, confidence, and the courage to take the next step.
Through candid storytelling and practical insight, this book explores the journey from being a high-performing employee to recognizing your true value in the marketplace. It uncovers the hidden rules of business, the importance of trust and reputation, and the quiet realization that your skills can build something of your own. From navigating male-dominated environments to understanding business development, leadership, and ownership, each chapter reveals how experience becomes opportunity.
More than a business book, Intersection is a mindset shift-a call to recognize your worth, challenge invisible ceilings, and choose the path of independence. For any woman standing at the crossroads of career and entrepreneurship, this book offers clarity, confidence, and the courage to take the next step.