Create Awesome Content is a straightforward guide to engaging your audience, whether you're an entrepreneur, artisan, consultant, freelancer, small business owner or employee. You'll learn how to develop a simple content strategy, write brilliant copy, and how to work with a writer or content creator if you start sweating when your hands hit the keyboard (no judgment). Author Cheri Hanson demystifies everything from online storytelling to the difference between active and passive voice. English class was never this much fun -- or this valuable. In today's noisy digital world, everyone needs awesome content to stand out from the crowd. Get expert advice on how to create exceptional web copy, articles, newsletters, blogs and more in this practical and entertaining book.
