EBOOK

About
How Toronto FC rescued itself from misery, carved out a niche, and became a true alternative franchise in North America's most crowded sports market. From Toronto FC's inception, the club and their fans did things their own way. When Danny Dichio scored the first goal in franchise history, fans at BMO Field threw their seat cushions onto the field in ecstasy. It looked as though TFC had a bright future ahead of it, but what followed instead was eight seasons of poor results, mismanagement, and misery. Still, TFC fans never wavered, building the most unique atmosphere in Toronto sports. When it seemed TFC was destined to become an afterthought in a city crowded with teams, the club carved out a niche by creating a winning culture unlike anything Toronto had ever seen, bringing a championship to the city in 2017. Come on You Reds takes fans behind the scenes, from the inception of TFC, through the team's lowest years, and finally, to the story of how management arguably built the best team in Major League Soccer history.
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Reviews
"Over its first decade of existence, Toronto FC managed to bring the full spectrum of sporting experience to its fervent fan base. Come On You Reds manages to take the reader inside both the club, as well as its fandom. From the birth of an idea, through the years of mismanagement to finally getting it all right in glorious fashion, Joshua Kloke describes just how Toronto FC became the pin-up club
James Sharman, Sportsnet
"From the moment the club was first dreamed up in 2005 through their treble triumph in 2017, Toronto FC has consistently been at the vanguard of pushing Major League Soccer forward. The results haven't always pretty, but TFC has almost always been ahead of the curve in terms of support, willingness to spend and, at least since 2015, results. In Come On You Reds, Kloke chronicles the club's birth,
Sam Stejskal, MLSsoccer.com
"Joshua Kloke's account of the many ups and downs of Toronto FC's first decade of existence should be considered required reading for any player, coach, administrator or fan with a stake in Canadian soccer. Kloke details the phenomenon of TFC's loyal, unwavering support, its many futile attempts to build a winning product and its recent rise into one of the continent's soccer powerhouses. There ar
Oliver Platt, The TFC Report