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How new investors can start using a small-business mindset to maximize their wealth.
An early start in investing can be a huge advantage, but investors must quickly learn to make the most of opportunities. Thinking like a small-business owner can yield great benefits to investors' portfolios. Running a small business means selling goods you know inside and out to customers you know equally well: what they like, what they buy, what they reject.
Using a similar mindset, novice investors can manage their portfolios by understanding what works, controlling risk, and building knowledge. It's about knowing the details of what is in their portfolio and how each stock, and the company behind it, operates. Columnist Andrew Allentuck and financial planner Benoit Poliquin give new investors a much-needed introduction to the critical skills that will maximize their investments' values over their lifetimes.
An early start in investing can be a huge advantage, but investors must quickly learn to make the most of opportunities. Thinking like a small-business owner can yield great benefits to investors' portfolios. Running a small business means selling goods you know inside and out to customers you know equally well: what they like, what they buy, what they reject.
Using a similar mindset, novice investors can manage their portfolios by understanding what works, controlling risk, and building knowledge. It's about knowing the details of what is in their portfolio and how each stock, and the company behind it, operates. Columnist Andrew Allentuck and financial planner Benoit Poliquin give new investors a much-needed introduction to the critical skills that will maximize their investments' values over their lifetimes.
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Reviews
"Andrew Allentuck is a longtime investment author and journalist who knows more about some of the topics he writes about than do some of the investment experts he interviews. Better yet, he has an entertaining, easy-to-read style that makes it a pleasure to absorb the insider knowledge he delivers in Cherished Fortune."
Patrick McKeough, Publisher/Editor, The Successful Investor newsletter
"Andrew Allentuck and Benoit Poliquin's unconventional approach to investing - to treat your portfolio as you would a small business - aims to make a complicated topic more welcoming for the average investor. The simplicity in their recommended tactic - to invest in what you know - is sure to resonate with those who are new to investing or find it intimidating. In addition, their strategy for mana
Pablo Fuchs, managing editor, Investment Executive
"Cherished Fortune is an extremely well-written and detailed look into the complicated world of finance, seen from the lens of two industry veterans. It offers the lesson that investors don't need to be overly fancy to achieve their goals. Allentuck and Poliquin give the reader historical references to certain milestones in achievements and failures - an excellent portrayal of humanity at both its
Edward Jong, vice-president, T.I.P. Wealth Manager Inc.