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  2. Audiobooks
  3. The Halo Effect

AUDIOBOOK

The Halo Effect

… and the Eight Other Business Delusions that Deceive Managers

Phil Rosenzweig
4
(2)
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Duration
6h 58m
Year
2009
Language
English
Publisher
Blackstone Publishing

About

Much of our business thinking is shaped by delusions-errors of logic and flawed judgments that distort our understanding of the real reasons for a company's performance. In a brilliant and unconventional book, Phil Rosenzweig unmasks the delusions that are commonly found in the corporate world. These delusions affect the business press and academic research, as well as many bestselling books that promise to reveal the secrets of success or the path to greatness. Such books claim to be based on rigorous thinking, but operate mainly at the level of storytelling. They provide comfort and inspiration, but deceive managers about the true nature of business success.
"A refreshing antidote to the glut of simplistic books about achieving high performance…[A] smart and spicy critique."
"I was taken by this book. It destroys myths concerning the attribution of success in the management literature using potent empirical arguments. It should stand as one of the most important management books of all time, and an antidote to those bestselling books by gurus presenting false patter and naive arguments."
"Rosenzweig doesn't only poke fun at the mass of bad writing and bad science in the management world. He explains why it is so bad-and how you can learn from it, despite the efforts of the authors."

Related Subjects

  • Management
  • Business & Economics
  • Adult Nonfiction
  • Training

Artists

Phil RosenzweigAuthor
Jim ManchesterReader