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The Adweek Copywriting Handbook

AUDIOBOOK

The Adweek Copywriting Handbook

The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copy

Joseph Sugarman

4.8

(13)

Duration

11h 9m

Year

2020

Language

English

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About

Great copy is the heart and soul of the advertising business. In this guide, Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

Related Subjects

Business Writing
Business & Economics
Adult Nonfiction
General
Marketing

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Joseph SugarmanAuthor

Michael LenzReader