EBOOK

The Handbook of Communication and Corporate Social Responsibility

Various AuthorsSeries: Handbooks in Communication and Media
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Pages
897
Year
2011
Language
English

About

This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.

• Addresses a gap in the existing CSR literature
• Demonstrates the relevance of effective CSR communication for the management of organizations
• The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management

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