Increase Your Impact and Influence

INCREASE YOUR IMPACT AND INFLUENCE features different ways to share your message in multiple formats in order to reach your intended audience in the ways they prefer to get that message. This message is whatever content or communication you want to convey, and you can repackage and repurpose your message in various ways to break through the clutter in today's supercharged information age. Doing so can help others hear and respond to your message, and you can share it for different purposes: to build your business and make more money; to promote a cause; to teach, inspire, and motivate others; or to get more leads for whatever you are doing. The book describes the different formats, you might use, and how, to best create and share your content on each format. These different formats include:
- blogs and articles
- social media copy
- books
- press releases and press kits
- website copy
- brochures and flyers
- PowerPoint presentations
- videos
- speeches
- workshops, seminars, webinars, and teleseminars
- radio shows and podcasts
- online classes and courses
- coaching and consulting
- newsletters
- scripts
- advertising and promotional copy