Digitales Marketing für Dummies

You want to promote your products or services through digital marketing, but you're wondering how to do it? Which social media platforms should your company be active on? How do you gain fans, followers, and likes? How do you design your website and generate traffic? "Digital Marketing for Dummies" answers all these questions. Additionally, the authors introduce various analytics tools that will help you evaluate and optimize your advertising campaigns. Armed with this knowledge, you'll soon be able to present your company optimally on the web.