About
THE IDEA is a manual for conquering the most important part of the writing process-the first part. Most writers (and most screenwriting and fiction writing books) rush past the process of choosing a story idea, and focus primarily on the writing of it. And this is the biggest reason most projects don't move forward in the marketplace: agents, producers and editors are underwhelmed by the central concept or premise. In this audio version of the multi-category Amazon #1 bestseller, two-time Emmy- and Golden Globe–winning screenwriter and producer Erik Bork (HBO'sBand of Brothers ) explains the seven key ingredients in stories that have a chance of selling and reaching a wide audience-in any genre or medium.